Brand X is a robust, empirically driven method that addresses not only primal movement patterns with an age-appropriate mechanical emphasis but also the full biopsychosocial spectrum of youth development.
Since late 2004, Jeff and Mikki Martin have been working with and training children in functional fitness and physical literacy.
They have coached USA Powerlifting California state record holders and national qualifiers as well as high school all-state and all-city athletes, and have helped schools and gyms around the world to develop and improve youth physical education and fitness programs.
Jeff and Mikki imagine a better future for kids beset by the negative impacts of sedentary lifestyles and an alarmingly overbearing youth sports culture. With over 55 years of combined coaching experience under their belt, they continue to drive the mission forward to make kids and teens stronger, faster, more durable, and better prepared for life.